Louisville, KY (August 22nd, 2005) -- The Semeion Group has begun work on a ground breaking initiative that has already garnered political support from two Kentucky state congress representatives. The objective of BrainTruth is to launch a one of a kind, interactive 3D hologram educational initiative entitled BrainTruth - The HeadBanger Tour.
The initiative is comprised of live auditorium style presentations, a website (www.braintruth.com), TV spots, and print media that will educate youth about the harmful effects of drug and alcohol use on the brain, in a relevant and enduring manner, with the goal of curbing the abuse of these substances among the target age group. Partnerships will be formed with area public and private organizations, including faith based organizations in an effort to create a greater awareness of BrainTruth and to make sure we are not duplicate services. The initiative includes a validation component to help us gauge how successful we are at obtaining our goal.
Please visit our website www.thesemeiongroup.com for more information.